What is Sidekick by HubSpot? Features and Benefits

LAST UPDATED
September 4, 2024
Jason Gong
TL;DR

Sidekick by HubSpot boosts email and sales productivity.

By the way, we're Bardeen, we build a free AI Agent for doing repetitive tasks.

If you're into sales automation, check out our AI Agent for sales. It helps with prospecting, lead generation, and email outreach. Save time and focus on what matters.

Sidekick by HubSpot is a powerful tool that integrates with HubSpot CRM to boost sales productivity and streamline email management. It offers features like real-time email tracking, automated follow-ups, and pre-designed templates to help sales teams nurture leads and close deals faster. In this ultimate guide, we'll explore how Sidekick enhances CRM functionality, automates sales processes, and provides actionable insights through analytics and reporting.

Integrating Sidekick with HubSpot CRM for Enhanced Email Management

Sidekick by HubSpot integrates with HubSpot CRM to improve email communications and boost sales productivity. This integration offers several key features:

  • Real-time email tracking: Know when prospects open your emails and engage with your content.
  • Automated follow-ups: Set up personalized follow-up sequences to automate outreach to nurture leads without manual effort.
  • Efficient lead management: Sidekick helps you prioritize and manage leads effectively, reducing response times.

By using Sidekick with HubSpot CRM, sales teams can streamline their daily operations and shorten the sales cycle. For example:

  • Sales reps can see when a prospect opens an email and quickly follow up with relevant information.
  • Automated sequences ensure consistent communication with leads, even when reps are busy with other tasks.
  • Prioritizing leads based on engagement data helps teams focus on the most promising opportunities.

Integrating Sidekick with HubSpot CRM empowers sales teams to work more efficiently and close more deals in less time. Consider using tools like sales prospecting tools to further enhance your workflow.

Boosting Sales Performance with Sidekick's Automation Features

Sidekick provides powerful automation tools to help sales teams nurture leads and close deals more efficiently. With Sidekick, you can:

  • Create and deploy email sequences that nurture leads without manual intervention
  • Use pre-designed email templates to maintain consistent and timely communication with prospects
  • Schedule emails to be sent at optimal times for engagement

These automation features offer several benefits for sales teams:

  • Save time by automating repetitive tasks like follow-up emails
  • Ensure consistent messaging across all prospects and stages of the sales funnel
  • Maintain a clean and organized sales pipeline by automatically updating lead statuses

By leveraging Sidekick's automation tools, sales reps can focus on high-value activities like closing deals and building relationships with key accounts. Automated email sequences and templates help keep prospects engaged throughout the sales cycle, while scheduling features ensure timely communication. This streamlined approach to lead nurturing and pipeline management helps sales teams work more efficiently and effectively, ultimately boosting overall sales performance.

Save more time and increase your impact with Bardeen to automate sales prospecting. Automate your workflows for lead research and enrichment without the repetitive tasks.

Leveraging Analytics and Reporting in Sidekick for Strategic Decision Making

Sidekick's analytics tools provide sales teams with actionable insights to make data-driven decisions. With Sidekick, you can:

  • Gain visibility into email performance metrics like open rates, click-through rates, and reply rates
  • Track lead behavior and engagement levels across the sales funnel
  • Identify top-performing email templates and sequences

Sidekick offers a range of customizable reports to measure key performance indicators (KPIs) relevant to your sales goals, such as:

  • Sales pipeline reports to forecast revenue and track deal progression
  • Lead source reports to identify the most effective channels for lead generation
  • Sales rep performance reports to monitor individual and team productivity

By leveraging Sidekick's comprehensive analytics, sales teams can develop data-driven strategies to optimize their efforts. For example:

  • A/B test email subject lines and content to improve open and reply rates
  • Prioritize leads based on engagement levels and likelihood to convert
  • Identify bottlenecks in the sales process and implement targeted training or process improvements

With Sidekick's analytics and reporting capabilities, sales teams can make informed decisions to refine their approach, allocate resources effectively, and ultimately drive better sales outcomes.

Automate Your HubSpot with Bardeen's Powerful Playbooks

While HubSpot provides robust CRM capabilities and Sidekick enhances email and sales management, automating HubSpot can further streamline your sales and marketing operations. With Bardeen, you can automate various tasks within HubSpot, saving time and increasing efficiency. Below are some examples of automations you can implement using Bardeen's playbooks.

  1. Create a HubSpot ticket when an email is forwarded: This automation creates a HubSpot ticket using the content of a forwarded email. Ideal for support teams to improve response times without manual data entry.
  2. Get social profiles and information of all participants of a meeting and save to HubSpot: Enhance your contact records by automatically finding and saving social profiles and company information of meeting participants to HubSpot.
  3. Copy all HubSpot products to Google Sheets: Seamlessly transfer all your HubSpot product data to a Google Sheets spreadsheet for easy reporting and analysis.
Contents

Automate sales tasks with Bardeen

Bardeen's AI Agent automates repetitive sales tasks, so you can focus on closing deals.

Get Bardeen free
Schedule a demo

Related frequently asked questions

Use ChatGPT in Gmail: A Step-by-Step Guide (4 Steps)

Learn how to integrate ChatGPT with Gmail using plugins for AI-powered email drafting and responses, enhancing productivity and efficiency.

Read more
Filter Contacts with Tracked Emails in HubSpot: A Guide

Learn how to filter HubSpot contacts that have interacted with tracked emails, enhancing your marketing and sales strategies with precise segmentation.

Read more
What is Outbound Email Automation? A Complete Guide

Discover how outbound email automation can save time, reduce errors, and boost sales. Learn key components, benefits, and best practices in this guide.

Read more
How to Connect Klaviyo to Facebook: Step-By-Step Guide

Learn how to connect Klaviyo to Facebook in simple steps. Discover the setup process, sync Facebook lead ads, and troubleshoot common issues.

Read more
Export Salesforce Accounts to Excel: A Guide (5 Steps)

Guide to exporting Salesforce account lists to Excel. Explore methods like built-in features, Data Loader, third-party tools, and direct connections for efficient data management.

Read more
Sync Google Sheets to Calendar: 3 Easy Methods

Learn how to convert Google Sheets to Google Calendar using Google Apps Script, add-ons, or Zapier for efficient scheduling and event planning.

Read more
how does bardeen work?

Your proactive teammate — doing the busywork to save you time

Integrate your apps and websites

Use data and events in one app to automate another. Bardeen supports an increasing library of powerful integrations.

Perform tasks & actions

Bardeen completes tasks in apps and websites you use for work, so you don't have to - filling forms, sending messages, or even crafting detailed reports.

Combine it all to create workflows

Workflows are a series of actions triggered by you or a change in a connected app. They automate repetitive tasks you normally perform manually - saving you time.

get bardeen

Don't just connect your apps, automate them.

200,000+ users and counting use Bardeen to eliminate repetitive tasks

Effortless setup
AI powered workflows
Free to use
Reading time
Thank you! Your submission has been received!
Oops! Something went wrong while submitting the form.
By clicking “Accept”, you agree to the storing of cookies. View our Privacy Policy for more information.