App Tutorial

Understanding HubSpot Deals: A Comprehensive Guide

Jason Gong
App automation expert
Apps used
April 15, 2024

A deal in HubSpot is a potential revenue opportunity, crucial for tracking transactions through the sales pipeline stages. It's associated with contacts or companies for a full activity overview.

  • Deals track potential revenue opportunities from contact to closing.
  • Customizable in HubSpot CRM to reflect sales processes and manage pipelines.
  • Can be created manually, from records, via email integrations, or automatically through workflows.
  • Integrates with other systems through HubSpot's API for up-to-date deal management.

Automate your HubSpot deal management with Bardeen to ensure timely actions and seamless data synchronization. Learn more at

What is a Deal in HubSpot?

A deal in HubSpot represents a potential revenue opportunity and is a critical component of the sales process. It is used to track transactions with contacts or companies through various stages of the sales pipeline, from initial contact to closing. Deals in HubSpot can be associated with other records such as contacts and companies, allowing for a comprehensive view of all related activities and communications.

Automate your HubSpot deal management with Bardeen to save time and improve efficiency. Get started here.

What is a Deal in HubSpot CRM?

In the context of HubSpot CRM, a deal is a record that tracks the progress of a potential revenue opportunity. It is a key feature for sales teams to manage their sales pipeline effectively. Deals are moved through stages in a pipeline, reflecting the sales process from prospecting to a closed-won or closed-lost outcome. The CRM system allows for the customization of deal stages, properties, and associations with other records, providing a tailored and detailed overview of sales activities.

Deals in HubSpot CRM can be created manually from the deals index page, from a record, from your Gmail or Outlook inbox using the HubSpot Sales Chrome extension or Office 365 add-in, and automatically via workflows based on specific triggers. This flexibility ensures that deals can be managed and tracked in a way that suits the unique processes of each sales team.

With Hubspot transactional email software send relationship-based emails like account updates and system messages, and track the performance of your transactional emails.

Additionally, HubSpot CRM provides functionalities to set default close dates and deal amounts, further customizing the deal management process. These settings help sales teams estimate revenue and manage expectations for deal closure timelines.

For more advanced deal management, HubSpot's API allows for the creation, retrieval, and updating of deal records programmatically. This enables seamless integration of deal data between HubSpot and other systems, ensuring that sales teams have access to the most up-to-date information across all platforms.

Discover how Bardeen can transform your deal management in HubSpot with automated workflows. Send a WhatsApp message when a HubSpot deal is created and more innovative playbooks await you.

Automate Your HubSpot Deals with Bardeen

Deals in HubSpot can be created and tracked manually, but with Bardeen's automation capabilities, the process becomes more streamlined and efficient. Automating your HubSpot deals can ensure timely actions such as notifications, data synchronization across platforms, and creating structured databases for advanced analysis. Here are a few examples of how Bardeen can transform your deal management experience:

  1. Send a WhatsApp message when a HubSpot deal is created: Instantly notify your team or stakeholders through WhatsApp whenever a new deal is created in HubSpot, ensuring immediate attention and action.
  2. Copy all HubSpot deals to Coda: Seamlessly synchronize your deals from HubSpot to Coda, keeping your project management and CRM data aligned and up-to-date.
  3. Add new row to Coda, when HubSpot deal is created: Automatically add a new row in your Coda table whenever a deal is created in HubSpot, facilitating better project tracking and management.

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