Integrate HubSpot Forms with WordPress Elementor: A Step-by-Step Guide

Integrating HubSpot forms into your WordPress site using the Elementor plugin can help streamline lead capture and boost user engagement. In this step-by-step guide, we'll show you how to seamlessly embed HubSpot forms into your WordPress pages using Elementor, allowing you to efficiently collect valuable information from your website visitors. By following these simple steps, you'll be able to leverage the power of HubSpot's marketing tools within your WordPress site, enhancing your lead generation efforts and driving business growth.

Introduction to HubSpot and Elementor Integration

HubSpot is a powerful marketing automation platform that helps businesses attract, engage, and delight customers. It offers a wide range of tools for inbound marketing, sales, and customer service. Elementor, on the other hand, is a popular WordPress page builder plugin that allows users to create stunning websites without coding.

Integrating HubSpot forms into your WordPress site using the Elementor plugin offers several benefits:

• Streamline lead capture by embedding HubSpot forms directly into your WordPress pages
• Sync form submissions with your HubSpot CRM for efficient lead management
• Create visually appealing forms that match your website's design using Elementor's drag-and-drop interface
• Leverage HubSpot's powerful marketing automation features to nurture leads and drive conversions

By combining the capabilities of HubSpot and Elementor, you can create a seamless user experience, capture valuable leads, and maximize your marketing efforts.

Preparing Your WordPress Site for Integration

Before integrating HubSpot forms with WordPress using the Elementor plugin, ensure you have the following prerequisites in place:

• An active HubSpot account with access to form creation and embedding
• A WordPress website with admin access
• Elementor plugin installed and activated on your WordPress site

To install and activate the necessary plugins:

1. Log in to your WordPress admin dashboard
2. Navigate to "Plugins" and click "Add New"
3. Search for "Elementor" in the plugin repository
4. Click "Install Now" and then "Activate" for the Elementor plugin
5. Repeat the process for the HubSpot WordPress plugin

Once you have installed and activated both plugins, you are ready to embed your HubSpot forms using Elementor.

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Embedding HubSpot Forms Using Elementor

To embed a HubSpot form into a WordPress page using Elementor:

1. In your HubSpot account, navigate to Marketing > Lead Capture > Forms and select the form you want to embed
2. Click the "Embed" option and copy the provided HTML code
3. Open the Elementor editor for the page where you want to add the form
4. Drag and drop the "HTML" widget from the Elementor panel to your desired location on the page
5. Paste the copied HubSpot form code into the HTML widget
6. Click "Publish" or "Update" to save your changes

Alternatively, you can use Elementor's "Shortcode" widget if you have the HubSpot WordPress plugin installed:

1. In your WordPress dashboard, navigate to HubSpot > Forms and copy the shortcode for your desired form
2. In the Elementor editor, drag and drop the "Shortcode" widget to your page
3. Paste the HubSpot form shortcode into the widget
4. Publish or update the page to make the form live

Remember to test your embedded form to ensure it appears and functions as expected on your WordPress page. For more advanced automation, you can automate lead management with tools like Bardeen.

Testing and Optimizing the Form Integration

After embedding your HubSpot form using Elementor, it's crucial to test its functionality to ensure a seamless user experience:

1. Preview the page where you added the form and fill it out as a visitor would
2. Verify that the form submits successfully and the thank you message or redirect works as intended
3. Check that the submitted data is captured accurately in your HubSpot account under Contacts

To optimize your form settings in HubSpot for better data capture and integration with WordPress, consider the following tips:

• Customize form fields to collect relevant information for your business and lead nurturing strategy
• Enable progressive profiling to avoid asking returning visitors for the same information twice
• Set up form submission notifications to alert your team of new leads in real-time
• Create a follow-up email sequence to engage leads and guide them through the buyer's journey

By testing your form and optimizing its settings, you can ensure a frictionless experience for your website visitors while automating enrichment and qualification.

Use Bardeen's automation playbooks to save time by automating data capture and lead enrichment processes.

Troubleshooting Common Issues

While integrating HubSpot forms with WordPress using Elementor can be straightforward, users may encounter some common problems, such as:

• Form not displaying on the WordPress site
• Submitted data not syncing with HubSpot
• Conflicts with other plugins or themes

To resolve these issues, consider the following solutions:

1. Check for JavaScript conflicts by disabling other plugins temporarily and testing the form
2. Verify that the HubSpot tracking code is correctly placed in the WordPress theme's header or Elementor's custom code section
3. Ensure the form ID is properly configured in the Elementor form settings
4. Double-check the API connection between HubSpot and WordPress, and reconnect if necessary
5. Reach out to HubSpot or Elementor support for further assistance if the issue persists

By identifying and addressing these common problems, you can integrate Google Docs and ensure a smooth integration between HubSpot forms and your WordPress site using Elementor. For more complex workflows, you might also consider using a web scraper to automate data extraction and syncing.

While adding a HubSpot form to WordPress with Elementor is a manual task, there are numerous aspects of HubSpot's functionality that can be automated to enhance your workflow and efficiency using Bardeen. Automating these tasks not only saves time but also ensures that your marketing and sales efforts are seamlessly synchronized.

Here are some examples of how you can automate HubSpot tasks with Bardeen:

1. Create HubSpot ticket: Automate the creation of support tickets in HubSpot to streamline customer service and ensure every issue is promptly addressed.
2. Automatically Create HubSpot Contact from Gmail Email: Transform incoming Gmail emails into HubSpot contacts to keep your CRM updated without manual data entry.
3. Add a new row to Airtable, when a HubSpot product is created: Sync new HubSpot products to Airtable automatically, keeping your product catalog and marketing assets in perfect harmony.

Visit Bardeen to explore how to automate your HubSpot processes and improve your operational efficiency.