Create sales outreach emails using LinkedIn profile links in Google Sheets

Navigating the labyrinth of contacts across Apollo.io and LinkedIn, updating Google Sheets can feel like deciphering an ancient map. This playbook enriches your contact list, seamlessly weaving in LinkedIn profiles. No more wrangling scattered data or battling the chaos of multiple tabs. 

This silent ally not only extracts essential LinkedIn insights but also infuses your Google Sheet with personalized sales outreach wizardry. Say hello to a streamlined process, bid farewell to the hassle of manual updates. 

Whether you're cultivating leads or fostering client connections, let this playbook be your quiet maestro orchestrating a symphony of organized data and impactful outreach, leaving you to navigate the business terrain with ease.

Let’s set it up!

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Step 1: Create a Google Sheets spreadsheet

The first step is to create a Google Sheet with the LinkedIn profiles that you want to save.

Bardeen will extract information from the Google Sheet using the LinkedIn links and Apollo.io. It will then use the information to enrich the sheet with contact information like social media links, location data, email addresses, phone numbers and more. Finally, it will create personalized sales outreach emails for each contact and update the spreadsheet with the information.

Step 2: Install the extension and choose your email bot

You will be redirected to install the browser extension when you run it for the first time. Bardeen will also prompt you to integrate Google Sheets. Click the “Pin it” button at the top of this page to get this automation saved to your Playbooks.

Activate Bardeen (or hit Option + B on Mac or ALT + B on PC on your keyboard) and click on the playbook card. The setup flow will start. Bardeen will ask you to choose or specify your email bot. You can choose an existing bot that you created in the past or customize a new one from the dropdown. For the purpose of this tutorial, let’s choose to customize an email bot.

BardeenAI will begin customizing your email bot by gathering information about you using tools like Apollo.io.

It will then display all the pre-filled information it has found about you.

Review this information and make edits if necessary. This information will be used when constructing your sales outreach emails. Bardeen will ask you some follow up questions about your role in your organization.

After you have read, edited and approved all the information, your email bot is now ready. Bardeen will ask you to input an optional scheduling link to include in your emails.

Bardeen will also ask you for the column name that contains the LinkedIn profile links so that it can enrich your spreadsheet. For our example, this would be “LinkedIn URL”.

After you have set up your email bot, Bardeen will ask you to choose a Google Sheets spreadsheet to enter the enriched results and your personalized sales outreach emails.

Click on “Save Input” and checkmark your email bot, the scheduling link and your column name. This will save you time from setup in the future. You can edit Inputs later by hovering over the playbook. 

Step 3: Run the playbook to create sales outreach emails using LinkedIn profile links in Google Sheets

To enrich and create sales outreach emails from LİnkedIn profiles, activate Bardeen (or hit Option + B on Mac or ALT + B on PC on your keyboard) and run this playbook. It will use the LİnkedIn links to get information about the contacts using Apollo.io. It will also use the information and your email bot to generate customized sales outreach emails for each contact. Finally, the playbook will update the spreadsheet with the new information.

This automation is fantastic for lead generation harmony. Imagine you're on a mission to build a robust pipeline of potential clients. This playbook steps in, effortlessly tapping into Apollo.io and LinkedIn, enriching your Google Sheet with detailed contacts. No more manually scouring platforms; now you can focus on turning those leads into lasting relationships.

For a sales team juggling multiple tasks, personalization can be a time-consuming challenge. This playbook streamlines the process, updating your Google Sheet with meticulously crafted sales outreach emails and additional insights from Apollo.io. Elevate your outreach game and watch as your tailored approach converts leads into satisfied clients.

In addition, in a world where relationships are key, maintaining an organized contact list is crucial. This automation not only enhances your Google Sheet contacts with LinkedIn profiles but also ensures that your outreach is personalized and informed. Now, managing and nurturing professional relationships becomes a breeze, leaving you with more time for meaningful connections.

You can also edit the playbook and add your next action to further customize the automation.

Find more Google Sheets and LinkedIn integrations.

You can also find more about how to increase your personal productivity and automate your sales workflow.