12 Best Yesware Alternatives: Top Tools Compared

Raz Popescu
Raz Popescu
LAST UPDATED
September 19, 2024
TL;DR

Are you looking for the best Yesware alternatives to take your email outreach to the next level? We've curated a comprehensive list of the top 12 tools, each with its own unique features, pros, cons, and customer reviews. Whether you're a sales professional, marketer, or business owner, this guide will help you find the perfect fit for your needs. From AI-powered personalization to advanced analytics and integrations, discover the best Yesware alternatives to streamline your email campaigns and boost your results.

1. Bardeen

Bardeen is a great alternative to Yesware, offering a powerful browser extension that automates repetitive tasks across web apps. With its ability to control browser tabs and run automations in the cloud 24/7, Bardeen helps you speed up your workflows and get through time-consuming activities faster. So why not sign up for Bardeen for free and see how it can help you?

Key Features

Bardeen offers several key features that make it a compelling Yesware alternative:

Popular Use Cases

Pros

Cons

  • Steeper learning curve compared to simpler tools like Yesware
  • Higher pricing for premium features and credits
  • Some advanced automations may require technical knowledge

Reviews

On G2, Bardeen has an impressive 4.9 out of 5 stars rating. One reviewer raved, "An excellent tool to automate workflows that previously used to take me hours, now take just a few minutes. Ease of use is paramount for me when considering a tool for my business or personal life and Bardeen knocks this out of the park as well!"

Capterra users give Bardeen an overall rating of 4.5 out of 5, with high marks for ease of use, customer service, and value for money. A reviewer noted, "Bardeen is one of the best no-code automation platforms and won the runner-up award from Product Hunt in the SaaS category."

While Bardeen has limited discussion on Reddit compared to Yesware, users who have tried it generally have positive sentiment, appreciating its powerful automations and user-friendly interface for web scraping and workflow automation.

Pricing

  • Free plan: Unlimited non-premium usage, 2 weeks of access to Pro features
  • Professional plan: $10/month for 500 credits, generative AI actions, CRM integrations, advanced scraping
  • Business plan: $15/month for teams under 100 people, 500 credits, user administration, analytics, team automations
  • Enterprise plan: Custom pricing for larger teams with specific needs

If you're looking for a feature-rich Yesware alternative that goes beyond basic email automation, consider giving Bardeen a try. Download the Bardeen Chrome extension and start your 14-day free trial of premium features today.

2. Saleshandy

Saleshandy is a comprehensive sales automation platform that helps businesses streamline their cold email outreach. It offers a range of features designed to automate personalized email campaigns, making it an excellent choice for outbound sales, IT services, SaaS companies, and more looking for a powerful Yesware alternative.

Key Features

These features make Saleshandy a top Yesware alternative for sales teams:

  • Spintax for highly personalized emails at scale
  • Sender Rotation to improve inbox placement rates
  • Sequence Score to optimize email performance
  • Unified Inbox to efficiently manage all prospect communication

Popular Use Cases

  • Automating personalized cold email outreach campaigns
  • Improving email deliverability with features like email warmup and sender rotation
  • Scaling outreach with unlimited sending accounts at no extra cost

Pros

  • Connect unlimited email accounts without additional fees
  • Built-in email verification to maintain list hygiene
  • Advanced email deliverability tools like auto warmup

Cons

  • No free plan, only a 7-day trial
  • Focused solely on email communication

Pricing

  • Cold Email plans start at $25/month
  • B2B Lead Finder (email only) from $39/month
  • B2B Lead Finder (email + phone) from $66/month
  • 20-30% discount for annual billing

Reviews

On G2, Saleshandy has an average rating of 4.6/5 from over 500 reviews. Users praise its automation capabilities and ease of use for cold outreach.

Capterra reviewers give Saleshandy an overall rating of 4.5/5. Many highlight the time-saving benefits and helpful email deliverability features.

Across Reddit, users find Saleshandy an effective tool for LinkedIn prospecting and personalized cold email when used responsibly. The general consensus is that it provides good value for money compared to alternatives like Lemlist.

3. Mailshake

Mailshake is an easy-to-use tool that offers advanced cold emailing features designed to help salespeople and marketers improve their email outreach and cold emailing campaigns. Its primary use cases include personalization, A/B testing, and automated follow-ups, making it a solid Yesware alternative for those focused on optimizing cold email performance.

Key Features

Mailshake's key features focus on improving email deliverability and response rates:

  • Email sequencing to automate personalized follow-ups
  • Personalization tokens to create individualized messages at scale
  • A/B testing to optimize email content and subject lines
  • Automated pausing of sequences based on recipient actions

Popular Use Cases

  • Sending cold email campaigns to targeted prospect lists
  • A/B testing email variations to determine top performers
  • Automating personalized follow-up messages to boost reply rates

Pros

  • Intuitive and easy to use, even for beginners
  • Integrates with CRMs to sync prospect engagement data
  • Customizable sending schedule improves deliverability

Cons

  • Limited ability to customize email design and formatting
  • Dated interface lacking a clear product roadmap
  • Personalization options not as advanced as some alternatives

Pricing

  • Email Outreach plan: $59/user/month billed annually (about $708/year)
  • Sales Engagement plan: $99/user/month billed annually (about $1,188/year)
  • All plans include a 30-day money back guarantee

Reviews

On Capterra, Mailshake has an overall rating of 4.7 out of 5 stars. Users praise its ease of use, customer support, and ability to generate leads. Some noted minor UX issues and a desire for more granular reporting.

G2 reviewers give Mailshake 4.7 out of 5 stars, highlighting the benefits of its email personalization and time-saving automation. A few mentioned the learning curve and limited customization of follow-up steps.

Feedback on Reddit suggests Mailshake is an effective tool for cold email, with users appreciating features like automated follow-ups and the ability to optimize campaigns through A/B testing. However, some users advise caution in using any cold email tool to avoid violating spam regulations.

4. Klenty

Klenty is a popular cold email automation tool that helps sales teams streamline their outreach process. With features like multi-channel campaigns, personalization options, and AI-powered cadence writing, Klenty enables users to scale their lead generation efforts while maintaining a human touch. The tool's user-friendly interface and robust integrations make it a strong alternative to Yesware for teams looking to improve their sales productivity.

Key Features

Klenty offers several standout features that make it an effective tool for cold email outreach:

  • Liquid Templates for personalizing emails at scale
  • Video personalization through Hippo Video integration
  • A/B testing to optimize campaign performance
  • Custom tracking domains for safe click tracking

Popular Use Cases

  • Automating personalized email sequences to nurture leads
  • Managing multi-channel outreach across email, LinkedIn, and SMS
  • Enriching lead data for more targeted campaigns

Pros

  • Robust personalization options, including video
  • Integrates with popular CRMs like Salesforce and HubSpot
  • AI-powered features to optimize cadences and writing

Cons

  • Lacks built-in email validation and warm-up
  • Higher learning curve compared to simpler tools
  • Pricing can be steep for smaller teams

Pricing

  • Startup plan: $60/user/month billed quarterly (about $50/month annually)
  • Growth plan: $85/user/month billed quarterly (about $70/month annually)
  • Pro plan: $125/user/month billed quarterly (about $100/month annually)
  • 14-day free trial available

Reviews

On Capterra, Klenty has an overall rating of 4.0 out of 5. Users praise its intuitive interface and time-saving automation. Some noted minor UX issues.

G2 reviewers appreciate Klenty's ability to engage more leads and improve sales productivity. It has an average rating of 4.6 out of 5 stars.

Discussions on Reddit suggest Klenty is a capable and affordable tool for email automation and CRM integration. Users find the support team highly responsive in troubleshooting any issues.

5. Smartlead.ai

Smartlead.ai is a modern cold email software that uses AI to optimize email deliverability and help warm up email accounts. It improves sender reputation and enhances email engagement to ensure cold outreach campaigns reach recipients' main inboxes more often.

Key Features

Smartlead.ai offers several notable features that make it a strong Yesware alternative for cold emailing:

  • Advanced email warming to improve deliverability and prevent emails from landing in spam
  • AI-powered email analytics provide detailed insights to help fine-tune campaigns
  • Automated email list cleaning maintains a healthy sender score by removing invalid addresses

Popular Use Cases

  • Scaling email outreach confidently with high-quality IP servers for each campaign
  • Managing entire deal flow in one unified inbox for efficient lead management
  • Automating follow-up sequences based on lead behavior and intentions

Pros

  • Unlimited email warmup and mailboxes to maximize outreach potential
  • API and webhook infrastructure for seamless integration and automation
  • White-label solution for agencies to impress clients with branded email platform

Cons

  • User interface can be less intuitive at times
  • Occasional deliverability issues reported by some users
  • Room for improvement in customer support responsiveness

Reviews

On Capterra, users praise Smartlead's ease of use, bulk upload capabilities, and responsive support. It earned an overall rating of 4.5 out of 5. Some noted minor UX quirks.

G2 reviews highlight the unlimited emails, centralized inbox, and AI-optimized sending as game-changers. A few mentioned the UI could use refinement. Smartlead has an average G2 rating of 4.8 stars.

Across Reddit, Smartlead is favored for its strong warmup pool and depth of features compared to alternatives like Instantly.ai. Users advise creating multiple mailboxes per domain for optimal deliverability.

Pricing

  • Basic plan: $39/month for solopreneurs and small teams
  • Pro plan: $94/month for marketers and growing businesses
  • Custom plan: Starts at $174/month for agencies and large scale-ups
  • All plans include 14-day free trial

6. Lemlist

Lemlist is an all-in-one cold outreach tool that helps you reach inboxes and get replies. It stands out as a top Yesware alternative due to its advanced personalization features, ability to build targeted lead lists, and focus on email deliverability.

Key Features

Lemlist's key features focus on finding the right leads and engaging them with personalized outreach:

  • Build targeted lead lists using advanced filters and a database of 450M+ contacts
  • Personalize emails at scale with custom variables, images, videos, and landing pages
  • Ensure high deliverability with a built-in email warm-up and spam risk monitoring tool
  • Create multi-channel campaigns combining email, LinkedIn, and phone outreach

Popular Use Cases

  • Generating leads with personalized cold email campaigns
  • Automating LinkedIn outreach to connect with decision makers
  • Improving email deliverability to stay out of spam folders

Pros

  • Extensive personalization options to stand out in prospect inboxes
  • AI-powered tools to find leads and write engaging email copy
  • Free email warm-up included to boost deliverability

Cons

  • Managing contacts across different campaigns can be tricky
  • Pricier than some competitors, especially for advanced features
  • Some onboarding time needed to fully utilize all capabilities

Reviews

On G2, Lemlist has a rating of 4.4 out of 5 stars from 244 reviews. Many users praise its personalization and automation features for effective cold outreach.

Capterra reviewers give Lemlist an average of 4 out of 5 stars. Positive reviews highlight the LinkedIn prospecting capabilities and easy CRM integration. Some cons noted include pricing and a slight learning curve.

Discussions on Reddit suggest that while powerful, Lemlist may not be the most intuitive tool to set up and use. However, most agree it's a solid choice for cold email personalization and generating replies when used skillfully.

Pricing

  • Starts at $39/month for the Email Starter plan with 1 sending email per user
  • $69/month for Email Pro with 3 sending emails and CRM integrations
  • $99/month for Multi-channel Expert with LinkedIn and phone outreach
  • $159/month for Outreach Scale with 15 sending emails per user
  • 14-day free trial available for all paid plans

7. Instantly

Instantly is a comprehensive email marketing and lead generation tool that simplifies cold outreach and prospecting. With features like AI-powered account warm-up, advanced personalization, and a vast B2B lead database, Instantly is a top choice for marketers looking to scale their outreach efforts.

Key Features

  • AI-powered account warm-up improves email deliverability for high-volume campaigns
  • Advanced personalization and audience segmentation for targeted messaging
  • Comprehensive reporting and analytics to track campaign performance
  • Lead prospecting tool to find fresh contacts from a database of millions

Popular Use Cases

  • Automating personalized email campaigns to nurture leads and drive sales
  • Finding and engaging with new prospects through targeted outreach
  • Improving email deliverability and sender reputation for cold outreach

Pros

  • User-friendly interface makes setting up and managing campaigns easy
  • Unlimited email sending accounts and high daily sending limits
  • Access to a vast B2B lead database for prospecting

Cons

  • Higher-tier plans with advanced features may be expensive for smaller businesses

Pricing

  • Free plan available
  • Paid plans start at $37/month for 1,000 leads (Growth plan)
  • $97/month for 10,000 leads and 25,000 active contacts (Hypergrowth plan)
  • Custom enterprise pricing available

Reviews

On G2, users praise Instantly's intuitive UI and helpful learning resources, giving it high marks for ease of use. However, some note that granular usage can be less intuitive and customer support response times could be improved.

A 5-star review on G2 calls Instantly "essential" for affiliate marketing, citing its lead generation, email warming, and deliverability features as key to campaign success. The user found it significantly boosted efficiency and results.

8. Apollo.io

Apollo.io is a powerful sales intelligence and engagement platform that provides a range of features to help sales teams prospect more effectively, engage with leads, and close more deals. With its extensive database of over 250 million contacts and 60 million companies, Apollo.io is a great alternative to Yesware for teams looking to scale their outreach efforts.

Key Features

Apollo.io offers several key features that make it a strong Yesware alternative for sales teams:

  • Comprehensive B2B database with accurate contact and company data
  • Email and sequence automation to scale outreach efforts
  • AI-powered insights and recommendations to optimize campaigns
  • Integrations with popular sales and marketing tools

Popular Use Cases

  • Prospecting and lead generation across various industries
  • Automating personalized email outreach and follow-ups
  • Enriching existing lead data for more targeted campaigns

Pros

  • Extensive database with accurate contact information
  • Powerful automation and personalization features
  • Intuitive interface and easy-to-use tools

Cons

  • Some users report occasional issues with email deliverability
  • Customer support can be slow to respond at times
  • Higher price point compared to some alternatives

Reviews

On G2, Apollo.io has an impressive average rating of 4.8 out of 5 stars from over 7,000 reviews. Many users praise the platform's comprehensive database, powerful automation features, and user-friendly interface.

Capterra reviewers give Apollo.io high marks for its lead generation capabilities and ease of use, with an overall rating of 4.5 out of 5 stars. However, some users note that the pricing can be steep for smaller teams.

Reddit users generally have positive things to say about Apollo.io, highlighting its affordability compared to competitors like ZoomInfo and its effectiveness for prospecting and outreach. Some users caution that data quality can vary, but overall sentiment is positive.

Pricing

  • Free plan available with limited credits and features
  • Paid plans start at $49/user/month (billed monthly) or $39/user/month (billed annually)
  • Enterprise plans with advanced features and higher usage limits also available
  • 14-day free trial for paid plans

9. GMass

GMass is a popular alternative to Yesware for automating email outreach and tracking email activity directly inside Gmail. Its tight integration with Google Workspace, ability to break Gmail sending limits, and powerful mail merge personalization features make it a top choice for sales teams using Gmail for outreach.

Key Features

GMass offers a range of email automation features ideal for cold outreach and sales follow-up, including:

  • Mail merge personalization using Google Sheets data
  • Automatic follow-up email sequences
  • Email tracking and analytics
  • Reply management to declutter your inbox

Popular Use Cases

  • Sending personalized cold email campaigns at scale
  • Automating drip sequences to nurture leads
  • Tracking opens, clicks, and replies to optimize outreach

Pros

  • Seamless integration with Gmail and Google Sheets
  • Powerful mail merge and personalization options
  • Ability to exceed Gmail's sending limits

Cons

  • Primarily email-focused with limited other channels
  • Gmail web interface can feel cluttered with GMass
  • Pricing adds up for teams needing multiple seats

Pricing

  • Starts at $12.95/month for a single user
  • Team plans from $25-55/user/month
  • 20% discount for annual billing
  • Domain-wide plans for 10-100+ users also available

Reviews

On Capterra, GMass has an overall rating of 4.0 out of 5 from 15 reviews. Users praise its ease of use, time-saving automation, and responsive customer support. A few noted the learning curve and performance impact on their computer.

G2 reviewers give GMass an average 4.8 out of 5 stars. Many highlight how it simplifies email personalization at scale. Some wish it had a standalone interface outside of Gmail.

GMass has mostly positive sentiment on Reddit, with users finding it effective for cold email when used responsibly. They like the Google Sheets integration and customization options. Pricing is a common complaint.

10. HubSpot Marketing Hub

HubSpot Marketing Hub is an all-in-one inbound marketing software that helps businesses attract, engage, and delight customers. As a comprehensive marketing automation platform, it provides a wide range of tools to streamline and optimize your marketing efforts, making it a popular alternative to Yesware for teams looking to scale their marketing and sales efforts.

Key Features

HubSpot Marketing Hub offers a robust set of features designed to help businesses grow:

  • Lead generation tools like forms, live chat, and ad management
  • Email marketing with personalization and A/B testing capabilities
  • Marketing automation for lead nurturing and customer journeys
  • Analytics and reporting to measure the success of your campaigns

Popular Use Cases

  • Creating and managing email marketing campaigns to nurture leads
  • Building landing pages and forms to capture lead information
  • Automating lead scoring and segmentation for targeted outreach

Pros

  • Comprehensive all-in-one platform for marketing and sales
  • Intuitive user interface and easy-to-use tools
  • Seamless integration with HubSpot CRM and other HubSpot products

Cons

  • Can be more expensive compared to other marketing automation tools
  • Initial learning curve for users new to the platform
  • Some advanced features may require higher-tier plans

Reviews

On G2, HubSpot Marketing Hub has an impressive average rating of 4.4 out of 5 stars from over 11,000 reviews. Users praise its comprehensive feature set, ease of use, and ability to streamline marketing efforts.

Capterra reviewers give HubSpot Marketing Hub an overall rating of 4.5 out of 5, highlighting its powerful automation capabilities and seamless integration with other HubSpot products. Some users note the learning curve and higher pricing as potential drawbacks.

Reddit sentiment around HubSpot Marketing Hub is generally positive, with users appreciating its all-in-one approach and robust feature set. However, some users caution that the platform can be expensive, especially for startups and small businesses.

Pricing

  • Starter: Starts at $45/month, includes essential marketing tools
  • Professional: Starts at $800/month, includes advanced automation and reporting
  • Enterprise: Custom pricing, includes premium features and dedicated support
  • Free tools available with limited features and HubSpot branding

11. Salesloft

Salesloft is a powerful sales engagement platform that helps go-to-market teams improve their sales pipeline and revenue workflow. By leveraging AI capabilities and real-time human insights, Salesloft enables sales teams to establish and identify pipelines, transcribe and summarize conversations, and accurately forecast future sales outcomes. As a comprehensive Yesware alternative, Salesloft offers robust features for managing deals, tracking performance, and optimizing sales processes.

Key Features

  • Establish and identify pipelines based on detailed prospect and customer data
  • AI-powered transcription and summarization of user conversations for valuable insights
  • Robust sales forecasting software to predict future sales outcomes accurately
  • Tools for managing and optimizing sales workflows and processes

Popular Use Cases

  • Improving visibility into the sales pipeline and identifying high-value opportunities
  • Automating repetitive tasks and streamlining sales processes for increased efficiency
  • Leveraging AI-driven insights to optimize sales strategies and close more deals

Pros

  • Comprehensive approach to sales pipeline management and forecasting
  • AI capabilities provide valuable insights and automate tasks
  • Integrates well with various other sales tools and CRM systems

Cons

  • Complexity involved in fully leveraging all features may require additional training
  • Higher pricing compared to some other sales enablement tools
  • User interface can be overwhelming for new users

Reviews

G2 users give Salesloft an average rating of 4.5 out of 5 stars, with many praising its automation capabilities, analytics, and integration with CRM systems. Users appreciate how it streamlines workflows and provides valuable insights.

On Capterra, reviewers highlight Salesloft's ability to save time, improve visibility into the sales pipeline, and enhance overall sales productivity. The platform has an overall rating of 4.0 on the site.

Reddit users discuss Salesloft's user-friendly interface, reliable performance, and strong customer support compared to alternatives like Outreach. Many prefer Salesloft for its laid-back sales approach and seamless onboarding process.

Pricing

  • Pricing is based on an annual contract, with one license per user starting at $2,000 per year
  • Monthly costs range from $125 to $165 per user, depending on the package and features
  • No minimum seat requirement

12. Outreach

Outreach is a versatile sales automation software that empowers sales teams with its comprehensive suite of tools. The platform offers powerful features such as contact management, auto dialer, email sequencing, A/B testing, SMS capabilities and beyond, making it a strong alternative to Yesware for sales teams looking to streamline their outreach efforts and boost productivity.

Key Features

Outreach's key features make it well-suited for sales teams looking to automate and optimize their outreach campaigns:

  • Outbound email sequencing to engage prospects with personalized messages
  • Gmail integration for managing sales activities directly from the inbox
  • Detailed analytics and reporting to track outreach performance
  • Seamless integration with popular CRM platforms for data synchronization

Popular Use Cases

  • Automating personalized email campaigns to nurture leads at scale
  • Streamlining sales activities and prospect engagement within Gmail
  • Gaining actionable insights to optimize outreach strategies and boost conversions

Pros

  • Comprehensive set of sales automation features in a single platform
  • Intuitive interface and easy campaign setup for quick adoption
  • Robust analytics to track key metrics and identify improvement areas

Cons

  • Steeper learning curve compared to simpler sales automation tools
  • Higher pricing than some alternatives, especially for smaller teams
  • Occasional performance issues reported by some users

Reviews

On G2, Outreach has an average rating of 4.3 out of 5 stars from over 3,400 reviews. Users praise its prospecting capabilities, ease of use, and helpful notifications for tracking prospect engagement.

Capterra reviewers give Outreach an overall rating of 4.6 out of 5, highlighting its effectiveness for account-based marketing efforts and intuitive platform. Some note a learning curve but appreciate the comprehensive feature set.

Reddit sentiment is generally positive, with users finding Outreach valuable for sales organizations to automate sequences and stay organized. They appreciate the customization options and ability to add prospects to campaigns easily.

Pricing

  • Pricing is not publicly listed, but is estimated around $100 per user/month
  • Lack of transparent pricing can be frustrating for SMBs and startups
  • Demo and custom pricing available upon request

Conclusions

With so many Yesware alternatives available, it can be challenging to choose the right one for your specific needs. Consider factors like key features, popular use cases, pros and cons, pricing, and user reviews when evaluating your options.

Among the top choices, Bardeen, Saleshandy, and Mailshake stand out for their powerful automation capabilities, user-friendly interfaces, and ability to streamline sales and marketing efforts.

If you're looking for a feature-rich tool that goes beyond basic email automation, give Bardeen a try. With its browser extension, you can automate repetitive tasks across web apps, run automations 24/7 in the cloud, and leverage AI-powered features to boost productivity. Why not sign up for free and start your 14-day trial of premium features today?

Ultimately, the best Yesware alternative for you will depend on your team's specific goals, workflow, and budget. Take the time to explore your options, take advantage of free trials, and find the tool that empowers you to work smarter, not harder.

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