
Looking for the best sales management tools to streamline your sales processes and boost revenue? We've got you covered with our curated list of the top 12 tools on the market. Our comprehensive guide breaks down each tool by key features, pros, cons, pricing, and real user reviews from popular sites like G2 and Capterra.
Whether you're a small business owner or an enterprise sales manager, you'll find valuable insights to help you choose the right tool for your team. From AI-powered platforms like Bardeen and Salesforce to visual pipeline management solutions like Pipeliner CRM, we've included a diverse range of options to suit every need and budget.
We've also highlighted popular use cases and unique selling points for each tool, so you can quickly identify which ones align with your specific goals and challenges. Plus, with detailed pricing information and user sentiment from Reddit discussions, you'll have all the information you need to make an informed decision.
By the end of this article, you'll have a clear understanding of the best sales management tools available and how they can help you automate your sales efforts. So whether you're looking to automate repetitive tasks, improve lead generation, or gain deeper insights into your pipeline, read on to discover the perfect tool for your business.
Bardeen is an AI-powered browser extension that helps sales teams automate repetitive tasks and speed up their workflows. By controlling browser tabs and running 24/7 in the cloud, Bardeen makes it easy to automate sales prospecting, lead generation, and outreach. Download Bardeen's Chrome extension and start automating your sales processes today.

Bardeen offers several features that make it a valuable tool for sales teams:
On Capterra, Bardeen has an overall rating of 4.5 out of 5, with users praising its ease of use and practical automation capabilities. One reviewer noted, "Bardeen is one of the best no-code automation platforms and won the runner-up award from Product Hunt in the SaaS category."
G2 reviewers give Bardeen 4.9 out of 5 stars, highlighting its time-saving benefits and powerful features. A user shared, "Bardeen solves the problem of manually doing repetitive tasks, which saves me a lot of time. Prices are also affordable."

Bardeen’s pricing has been optimized for 2025 and includes the following plans:
Read why Bardeen is doubling down on AI + humans and how it can accelerate your sales cycle.
Ready to automate your workflows and maximize sales productivity? Sign up to Bardeen's free plan and experience the power of AI sales automation firsthand.
Salesforce is a leading customer relationship management (CRM) platform that offers a wide range of features designed to streamline sales processes, improve efficiency, and enhance overall productivity. Its AI-powered Sales Cloud is an invaluable asset for sales teams aiming to increase efficiency and drive growth, making it a top choice for businesses looking to optimize their sales processes.

Salesforce Sales Cloud offers a comprehensive set of features that enable sales teams to manage leads, accounts, contacts, and opportunities effectively. Its advanced features include:
On G2, users praise Salesforce's customization options and trackability, with one reviewer stating, "Salesforce stands out as the top-notch choice for customization and trackability. We're able to configure fields and gather data as per specific workflows, and even automate tasks for smoother operations." It has an average rating of 4.5 out of 5 stars from 1,980 reviews.
Capterra reviewers highlight Salesforce's holistic platform, with one consultant noting, "Salesforce have helped our businesses to meet customer requirements holistically. Starting from Sales Cloud, entire sales process Management of any businesses and automating any approval process, automated tasks, personalized emails, Opportunity Management, Contracts and Orders Management."
On Reddit, users discuss the value of Salesforce for managing activities, accounts, contacts, and deals efficiently. One user shares, "Uses Salesforce for daily follow-up reminders; improved follow-up led to high sales performance." However, some users also mention the high costs and complexity of the platform.
Pipedrive is a popular sales management tool that helps sales teams streamline their processes and close more deals. With its intuitive interface and robust feature set, Pipedrive has earned a reputation as one of the best CRM solutions for small to medium-sized businesses.

Pipedrive's key features focus on helping sales teams manage their pipeline effectively:
On Capterra, Pipedrive has an overall rating of 4.0 out of 5 based on 1,898 reviews. Users praise its efficiency, simplicity, and ease of importing data. Some cons noted include occasional issues with campaigns automatically adding contacts and limited bulk editing capabilities.
G2 reviewers give Pipedrive an average 4.3 out of 5 stars. Positive reviews highlight the intuitive interface, customization options, and responsive customer support. Critiques mention the reporting could be more robust.
Pipedrive users on Reddit appreciate its affordability compared to other CRMs and find it an effective tool for managing clients when used responsibly. The general consensus is that Pipedrive provides good value for small teams looking to improve their sales processes.
HubSpot is an all-in-one CRM platform that offers a comprehensive suite of marketing, sales, and customer service tools. With its user-friendly interface and robust features, HubSpot has become a popular choice for businesses of all sizes looking to streamline their operations and drive growth.

HubSpot's marketing tools enable you to:
G2 users praise HubSpot's user-friendly interface, comprehensive feature set, and seamless integration of marketing channels. They appreciate the platform's ability to streamline workflows and provide valuable insights. HubSpot has an average rating of 4.4 out of 5 stars from over 11,000 reviews on G2.
On Capterra, reviewers highlight HubSpot's powerful automation capabilities and the value it provides for lead generation and nurturing. Some note the learning curve and premium pricing as potential drawbacks. HubSpot earns an overall rating of 4.5 out of 5 on Capterra.
Reddit discussions suggest that while HubSpot offers extensive functionality, the cost can be prohibitive for some businesses, especially when multiple add-ons are needed. However, many users find the platform's capabilities and support to be worth the investment for scaling their marketing and sales efforts.
Cold Email Generator is a free tool from Close that helps you save time, ensure consistency, and scale your sales outreach efforts. It's included in this list of best sales management tools because it provides a solid starting point for your cold email campaigns, allowing you to finalize drafts faster and focus on personalizing them with your unique insights.
Cold Email Generator offers AI-powered templates based on your company description and desired email outcome, enabling you to create personalized cold emails quickly and easily.
As Cold Email Generator is a free tool, there are limited public reviews available. However, users praise its simplicity and ability to quickly generate personalized email drafts as a starting point for outreach campaigns.
Zoho is a comprehensive suite of business software applications that includes a powerful AI-driven sales assistant called Zoho Zia. Zoho's inclusion in this list of best sales management tools is justified by its robust feature set, high user ratings, and ability to streamline sales processes.
These key features make Zoho a strong contender among sales management tools:
On G2, Zoho CRM has an average rating of 4.1 out of 5 stars from 2,643 reviews. Users praise its customization options, ease of use, and comprehensive feature set, while some note minor UX improvements could be made.
Capterra reviewers give Zoho CRM an overall rating of 4.0, highlighting its affordability, integration capabilities, and user-friendly interface. A few users mention occasional customer support challenges.
Reddit sentiment is generally positive, with users appreciating Zoho One's extensive app ecosystem and cost-effectiveness for small businesses. Some users advise carefully evaluating individual module maturity and integration needs before fully committing to the platform.
Freshworks is a comprehensive suite of business software solutions designed to streamline customer engagement, sales, marketing, and support. Its AI-powered CRM, Freshsales, is a standout tool for sales teams looking to close deals faster and grow revenue.
These features make Freshsales well-suited for sales teams focused on efficiency and data-driven decision making.
On Capterra, Freshworks has an overall rating of 4.0 out of 5. Users praise its ease of use, helpful automation features, and the time savings it enables. However, some note the free plan is limited and upgrading can get pricey.
G2 reviewers give Freshworks CRM (Freshsales) 4.5 out of 5 stars. Many highlight how it helps them streamline customer support and sales processes. A few mention occasional bugs and a desire for more advanced reporting.
Discussions on Reddit suggest Freshworks is a capable tool but some users encountered issues with the AI chatbot or inconsistent support. Comparisons are drawn to Zoho and Bitrix24 as alternatives.
Gong.io is a leading Revenue Intelligence Platform that uses AI to capture and analyze customer interactions across various channels. It seamlessly integrates with CRM systems, providing real-time data insights and automating actions based on customer conversations to boost team productivity.
Gong.io offers a range of AI-powered features designed to enhance sales performance:
On G2, Gong.io has an impressive average rating of 4.7 out of 5 stars from over 5,750 reviews. 88% of users rated it 5 stars, praising its ability to enhance self-reflection and automate tasks like generating follow-up emails.
Capterra reviewers highlight Gong's transformative impact on forecasting and business operations. They appreciate features like easy access to call transcripts and cross-functional call sharing. The AI-generated call follow-ups are also noted as highly effective for streamlining communication.
Users on Reddit discuss how Gong provides valuable call summaries and integrates well into their workflows. Some mention the tool can feel pricey but delivers strong benefits. The general consensus is that Gong is a powerful platform for those who can afford it, with a wealth of data-driven insights to elevate sales performance.
Showpad is a popular sales enablement tool that provides a centralized platform for managing and sharing sales content. It is included in this list of best sales management tools due to its robust content management capabilities, intuitive user interface, and positive user reviews that highlight its effectiveness in streamlining sales processes and improving sales performance.

On G2, Showpad has an average rating of 4.6 out of 5 stars based on over 1,600 reviews. Users praise its ease of use, content management capabilities, and positive impact on sales performance.
Capterra reviewers give Showpad an overall rating of 4.4, highlighting its user-friendly interface, robust features, and helpful customer support. Some users note minor UX issues and a learning curve for certain advanced features.
Across various review platforms, users consistently appreciate Showpad's ability to centralize content, enable personalized sales interactions, and drive more effective sales conversations. The consensus is that Showpad is a valuable tool for aligning sales and marketing efforts and empowering sales teams to succeed.
UpLead is a B2B lead generation and sales intelligence platform that provides accurate contact and company data to help businesses connect with their ideal customers. With over 95% data accuracy and real-time email verification, UpLead ensures that sales teams are always working with high-quality, actionable leads.
UpLead's key features make it a valuable tool for sales teams looking to streamline their prospecting efforts:
On G2, UpLead has an average rating of 4.7 out of 5 stars from over 750 reviews. Users praise its ease of use, data accuracy, and excellent customer service.
However, some Capterra reviewers have expressed dissatisfaction with the quality of leads and customer support, giving UpLead an overall rating of 4.0. These negative experiences appear to be outliers, as the majority of reviews are positive.
Discussions on Reddit suggest that UpLead is a solid choice for businesses looking for an affordable, user-friendly lead generation tool, with many users preferring it over alternatives like Lusha and Seamless.ai.
Saleshandy is a popular sales automation tool that helps businesses streamline their sales processes and drive revenue growth. With its focus on cold email outreach, Saleshandy offers a comprehensive suite of features designed to enhance productivity and improve sales performance. The tool's user-friendly interface and advanced email deliverability features make it an excellent choice for businesses looking to optimize their sales efforts.

Cold Emailing:
B2B Lead Finder (Only Email):
B2B Lead Finder (Email + Phone Number):
On G2, Saleshandy has an average rating of 4.6 out of 5 stars based on over 500 reviews. Users praise its automation capabilities, ease of use, and advanced features for improving email deliverability.
Capterra reviewers give Saleshandy an overall rating of 4.5, highlighting the tool's time-saving benefits, helpful email sequences, and responsive customer support. Some users note the learning curve for certain advanced features.
Reddit sentiment around Saleshandy is generally positive, with users finding it an effective tool for cold email outreach when used responsibly. Key benefits mentioned include its ability to personalize emails at scale, manage multiple email accounts, and provide detailed analytics on campaign performance.
Pipeliner CRM is a sales management tool that offers a unique visual interface and powerful automation features to help sales teams close more deals efficiently. Its intuitive design and robust reporting capabilities make it a standout choice in the sales CRM space.
These features are critical for sales teams looking to streamline their processes, gain visibility into their pipeline, and make informed decisions based on real-time data.
On G2, Pipeliner CRM has an average rating of 4.6 out of 5 stars based on 462 reviews. Users praise its unique visual approach and powerful automation capabilities, with 80% of reviewers giving it 5 stars.
Capterra reviewers give Pipeliner CRM an overall rating of 4.0, highlighting its ease of use and intuitive interface. However, some users note occasional bugs and a higher price point compared to alternatives.
Feedback on Reddit suggests that while Pipeliner CRM may not be as well-known as some other CRM platforms, it is worth considering for its visual pipeline management and automation features. Users recommend evaluating it alongside other options to find the best fit for your specific sales needs and budget.
When choosing the best sales management tools for your needs, it's important to consider factors such as the size and complexity of your sales operations, your budget, and the specific features and integrations you require. Look for tools that offer robust automation capabilities, AI-powered insights, and seamless integration with your existing tech stack.
Among the most popular sales management tools featured in this article, Salesforce stands out for its extensive feature set and scalability, while Pipedrive is known for its intuitive interface and customizable pipeline management. However, for businesses looking to streamline their sales processes and boost productivity, Bardeen's AI-powered browser extension is a top choice.
With its ability to automate repetitive tasks, integrate with over 100 apps, and provide hyper-personalized messaging capabilities, Bardeen empowers sales teams to work smarter and close more deals. Plus, with a generous free plan and affordable pricing for premium features, it's accessible to businesses of all sizes.
To experience the benefits of Bardeen firsthand, we encourage you to download and install the Chrome extension, sign up for free, or start a 14-day free trial of the premium features. By leveraging the power of AI and automation, you can take your sales performance to the next level and drive long-term growth for your business.



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Bardeen is an automation and workflow platform designed to help GTM teams eliminate manual tasks and streamline processes. It connects and integrates with your favorite tools, enabling you to automate repetitive workflows, manage data across systems, and enhance collaboration.
Bardeen acts as a bridge to enhance and automate workflows. It can reduce your reliance on tools focused on data entry and CRM updating, lead generation and outreach, reporting and analytics, and communication and follow-ups.
Bardeen is ideal for GTM teams across various roles including Sales (SDRs, AEs), Customer Success (CSMs), Revenue Operations, Sales Engineering, and Sales Leadership.
Bardeen integrates broadly with CRMs, communication platforms, lead generation tools, project and task management tools, and customer success tools. These integrations connect workflows and ensure data flows smoothly across systems.
Bardeen supports a wide variety of use cases across different teams, such as:
Sales: Automating lead discovery, enrichment and outreach sequences. Tracking account activity and nurturing target accounts.
Customer Success: Preparing for customer meetings, analyzing engagement metrics, and managing renewals.
Revenue Operations: Monitoring lead status, ensuring data accuracy, and generating detailed activity summaries.
Sales Leadership: Creating competitive analysis reports, monitoring pipeline health, and generating daily/weekly team performance summaries.