Looking for the best outreach sales tools to streamline your prospecting efforts and close more deals? With so many options available, it can be challenging to determine which platforms are worth investing in. That's why we've curated a comprehensive list of the 19 best outreach sales tools, complete with key features, pros, cons, and customer reviews.
In this article, you'll find a detailed breakdown of each tool, including popular use cases, pricing information, and real-world feedback from users. Whether you're a sales rep looking to automate your email outreach or a manager seeking to optimize your team's workflow, this guide has you covered.
From all-in-one CRM solutions like Salesforce and HubSpot to specialized prospecting tools like Apollo.io and Lemlist, we've evaluated a wide range of options to help you make an informed decision. By the end of this article, you'll have a clear understanding of which outreach sales tools are best suited to your needs and budget.
So, let's dive in and explore the top 19 outreach sales tools that can help you take your prospecting game to the next level and drive more revenue for your business.
Bardeen is a top choice for outreach sales automation due to its ability to control any browser tab and automate tasks 24/7 in the cloud. With Bardeen's AI-powered Magic Box, you can describe your desired automation in plain language and let Bardeen build it for you. Why not install the Bardeen Chrome extension and start your 14-day free trial of premium features today?
Bardeen offers several key features that make it well-suited for outreach sales:
Capterra users give Bardeen an overall rating of 4.5 out of 5, praising its ease of use, practical automations, and no-code capabilities. One reviewer noted, "Bardeen is one of the best no-code automation platforms and won the runner-up award from Product Hunt in the SaaS category."
On G2, Bardeen has a 4.9 out of 5-star rating, with users highlighting its time-saving benefits and powerful features. A reviewer shared, "Bardeen solves the problem of manually doing repetitive tasks, which saves me a lot of time. Prices are also affordable."
Reddit sentiment is generally positive, with users appreciating Bardeen's versatility and integration options for automating various tasks, including outreach sales.
Bardeen’s pricing has been optimized for 2025 and includes the following plans:
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Outreach is a versatile sales automation software that empowers sales teams with its comprehensive suite of tools. The platform offers powerful features such as contact management, auto dialer, email sequencing, A/B testing, SMS capabilities and beyond, making it an excellent choice for outreach sales teams.
Outreach's key features make it a top choice for sales teams looking to automate their outreach efforts:
On G2, Outreach has 4.3 out of 5 stars from over 3,400 reviews. Users praise its prospecting capabilities, ease of use, and ability to streamline sales processes. Some noted a learning curve and minor UX issues.
A Reddit user shared their experience switching from SalesLoft to Outreach, highlighting Outreach's superior UX, AI capabilities, and collaboration features compared to SalesLoft. They found Outreach a "breath of fresh air" despite some initial quirks.
HubSpot is an all-in-one inbound marketing, sales, and customer service platform that helps companies attract visitors, convert leads, and close customers. With its powerful suite of tools and integrations, HubSpot streamlines and automates many key tasks in the customer journey.
HubSpot's marketing automation tools enable you to:
On G2, HubSpot Marketing Hub has an average rating of 4.3 out of 5 stars from over 11,000 reviews. Users praise its automation capabilities, all-in-one functionality, and ease of use. Some noted the learning curve and pricing as potential drawbacks.
Capterra reviewers give HubSpot high marks, with many calling it a "game-changer" for aligning sales and marketing. Several mentioned the platform revolutionized their lead generation. A few critiqued the implementation time required.
Sentiment on Reddit is mostly positive. Users appreciate features like the CRM integration and find it valuable for small businesses despite the price tag. Setting up the platform is noted as an intensive process.
Lemlist is an advanced sales engagement platform that enables personalized outreach at scale. It stands out among outreach sales tools for its ability to find verified leads, generate personalized multi-channel campaigns using AI, and boost email deliverability to avoid the spam folder.
Lemlist offers powerful features to find ideal prospects and engage them through personalized outreach:
On G2, Lemlist has an average rating of 4.4 out of 5 stars from 244 reviews. Many praise its personalization capabilities, deliverability tools, and ease of connecting with a CRM. Some cons noted include pricing and contact management across campaigns.
Capterra reviews echo similar sentiments, with Lemlist earning an overall rating of 4.0. Users find value in the LinkedIn prospecting features and customization options. A few mention a learning curve and desire for more granular contact management.
Discussions on Reddit indicate mixed experiences. While some users find Lemlist powerful for personalized outreach, others note a steeper learning curve compared to alternatives. Reviews also highlight responsive customer support and strong LinkedIn integration.
Mailshake is an easy-to-use cold email outreach tool that offers advanced features designed to help salespeople and marketers improve their email campaigns. Its personalization, A/B testing, and automated follow-up capabilities make it a popular choice for those looking to scale their outreach efforts while maintaining a personal touch.
Mailshake's key features include email sequencing, personalization tokens, and A/B testing, which are essential for effective cold email outreach:
On G2, Mailshake has an average rating of 4.7 out of 5 stars from 263 reviews. Users praise its ease of use, email personalization, and time-saving automation.
Capterra reviews highlight Mailshake's strong customer support and intuitive campaign setup. Some users note minor UX issues and a learning curve with reporting.
Feedback on Reddit suggests Mailshake is an effective tool for cold email outreach when used responsibly. Positive comments mention its Gmail integration, AI-powered features, and overall value compared to alternatives like Lemlist.
JustReachOut is an AI-powered PR software that helps you reach out to journalists, follow up automatically, and get new press coverage. It offers a range of features that make it a valuable tool for PR professionals looking to streamline their outreach efforts and secure media mentions.
JustReachOut offers several key features that make it a useful PR tool:
On G2, users praise JustReachOut for having a complete journalist database that is normally difficult to obtain. They find the platform leads to success when utilized properly. The main critique is that it can be challenging to find contacts for very niche topics.
Additional reviews highlight that JustReachOut is most effective for outreach in the USA and UK. While the concept is promising, results are more limited for media leads in mainland Europe according to some users. Overall, many find it a valuable tool for identifying podcast and journalist contacts when used for relevant markets.
BuzzStream is an outreach CRM tool for PR and marketing professionals and link builders. It offers features like list building tools for outreach, email segmentation, templates, and outreach, a centralized inbox for team management, and detailed outreach reports, making it a good alternative for teams looking for an affordable outreach sales tool.
h3>Key Features
BuzzStream's key features focus on making outreach more efficient and personalized:
On G2, BuzzStream has an average rating of 4.1 out of 5 stars from 163 reviews. Users praise its email scheduling, templates, and ability to send bulk campaigns. Some mention the UI could be more user-friendly.
Capterra reviewers give BuzzStream an overall rating of 4.0. They highlight the email sequences and analytics as pros, while the learning curve is noted as a potential con.
Reddit sentiment is generally positive, with users finding BuzzStream effective for link building outreach when used responsibly. They appreciate features like the Chrome extension and customizable sequences. The consensus is it provides good value for growing visibility.
GMass is a powerful email outreach tool that integrates seamlessly with Gmail, making it an excellent choice for sales teams looking to automate their email campaigns. With GMass, you can easily send personalized mass emails, track opens and clicks, and manage your email lists without ever leaving your Gmail inbox.
GMass offers several key features that make it an excellent tool for outreach sales:
On G2, GMass has an average rating of 4.8 out of 5 stars from over 1,000 reviews. Users praise its ease of use, powerful automation features, and responsive customer support.
Capterra reviewers give GMass an overall rating of 4.6 out of 5, highlighting its seamless Gmail integration and ability to send bulk personalized emails. Some users note minor UX issues and a learning curve for more advanced functionality.
GMass users on Reddit appreciate its affordability compared to other email marketing tools, as well as its effectiveness for cold email outreach when used responsibly. However, some warn that it may not be suitable for marketers just starting out, as dedicated email marketing software provides more customization options.
Pipedrive is a sales-focused CRM tool that helps teams of all sizes manage their customer relationships and sales pipelines. It offers a user-friendly interface, customizable pipelines, and powerful integrations to streamline sales processes. Pipedrive's AI-powered Sales Assistant provides personalized recommendations and insights to optimize performance and drive revenue growth.
On Capterra, Pipedrive has an overall rating of 4.0 from 15 reviews. Users praise its efficiency, simplicity, and ease of use for managing sales. Some noted occasional issues with data imports and the browser-based interface.
G2 reviewers give Pipedrive an average 4.3 out of 5 stars across 1,898 reviews. Many highlight the intuitive interface, customization options, and breadth of features. A few mentioned wanting more bulk edit capabilities.
If you want to scale and manage your client base effectively you need a CRM, like Pipedrive, simple as that.
Reddit users discuss Pipedrive as a solid, affordable CRM option for small businesses. They find it user-friendly with helpful automation and reporting. The general sentiment is that Pipedrive provides good value for managing sales pipelines when used properly.
Mailchimp is a versatile email automation solution that simplifies sales and marketing efforts for businesses of all sizes. With its user-friendly interface and comprehensive features, Mailchimp enables businesses to create and manage mailing lists, newsletters, automated campaigns, and more.
On G2, Mailchimp has an average rating of 4.4 out of 5 stars from nearly 5,000 reviews. Users praise its ease of use, robust automation, and diverse template options.
Capterra reviewers give Mailchimp an overall rating of 4.5, highlighting its comprehensive features and straightforward setup. Some note occasional complexity with advanced tools.
A sampling of reviews on Reddit shows Mailchimp is widely used and appreciated for its reliability and feature set. However, some users find it can get expensive as their list grows. Alternatives like Constant Contact and ConvertKit are sometimes suggested for specific use cases.
Mixmax is a solid cold emailing software that offers automation and scheduling capabilities. It is designed to help account executives, SDRs, and customer success teams automate and schedule cold email campaigns directly from within their Gmail inbox.
Mixmax offers several key features that enhance cold emailing efforts, such as:
On G2, Mixmax has an average rating of 4.6 out of 5 stars from over 1,300 reviews. Many users praise its email templates, scheduling, and sequences as standout features that save significant time.
However, some reviewers note that the high level of customization can be initially complex, requiring time to fully utilize the platform's capabilities. Overall though, most agree Mixmax is an effective tool for streamlining cold outreach and client communication when used within Gmail.
Salesforce is a leading customer relationship management (CRM) platform that offers AI-powered sales tools to enhance sales performance and drive revenue growth. Predictive analytics is at the core of Salesforce Sales AI, which uses machine learning algorithms to analyze historical data to identify patterns and trends.
Salesforce Sales AI offers a range of features that make it a top choice for businesses looking to optimize their sales processes:
On G2, Salesforce Platform has an average rating of 4.5 out of 5 stars from 1,980 reviews. Users praise its customization options and ability to handle end-to-end customer solutions.
A Capterra reviewer noted that "Salesforce prioritizes their security and compliance which provides robust security features to encrypt the data to protect sensitive data and ensure regulatory compliance."
Reddit sentiment is generally positive, with users finding Salesforce valuable for managing sales activities, follow-ups, and data continuity. However, some note the high costs and complexity, suggesting alternatives like Pipedrive for simpler, more cost-effective solutions.
Apollo.io is an all-in-one sales intelligence and engagement platform that helps sales teams prospect, engage, and drive more revenue. With its robust B2B database of over 275M contacts and 73M companies, Apollo.io enables users to discover more customers, connect with contacts, and establish a modern go-to-market strategy.
Apollo.io offers a comprehensive set of features for outreach sales teams:
On G2, Apollo.io has an impressive average rating of 4.8 out of 5 stars from over 7,000 reviews. Users praise its comprehensive feature set, ease of use, and time-saving benefits for sales prospecting and outreach.
Capterra reviewers give Apollo.io an overall rating of 4.6 out of 5, highlighting its powerful lead generation capabilities and helpful automation features. Some users note minor UX issues and occasional data inaccuracies.
Discussions on Reddit suggest that Apollo.io provides reliable data at an affordable price point compared to alternatives like ZoomInfo. Users appreciate the platform's all-in-one approach to sales intelligence and engagement.
Zopto is an AI-powered omni-channel revenue generation platform that automates LinkedIn and email outreach. It's a robust tool for B2B companies looking to drive sales through intelligent automation and personalized campaigns.
Zopto's key features focus on automating and optimizing LinkedIn outreach:
On G2, Zopto has an average rating of 4.4 out of 5 stars from 65 reviews. Many praise its powerful automation capabilities, while some critique the high pricing and occasional performance issues.
Capterra users give Zopto an overall rating of 4.0, highlighting the customer service and LinkedIn automation. However, a few reviewers mention difficulties with canceling and UX quirks.
Across Reddit threads, users compare Zopto favorably to competitors like Dux-Soup and Phantombuster for its feature set. They appreciate the customization options but note the tool can be expensive.
Snov.io is an all-in-one platform for lead generation, email outreach, and sales management. It offers a comprehensive set of tools to automate and streamline your sales process, making it a popular choice for businesses looking to scale their outreach efforts.
These features make Snov.io a robust solution for businesses looking to generate leads, automate outreach, and close more deals.
On G2, Snov.io has an average rating of 4.6 out of 5 stars from over 400 reviews. Users praise the platform's ease of use, responsive customer support, and effectiveness for prospecting and outreach.
Capterra reviewers give Snov.io an overall rating of 4.6, highlighting its comprehensive feature set and ability to streamline sales workflows. Some users note minor UX improvements could be made.
Feedback on Reddit suggests Snov.io is a solid choice for email finding and outreach, though some users report issues with email accuracy. Comparisons to alternatives like Lemlist and FindThatLead are common.
Waalaxy is an all-in-one lead generation tool that turns LinkedIn into your top acquisition channel. With Waalaxy, you can easily import prospects directly from LinkedIn and set up personalized prospecting campaigns with just a few clicks, without any technical skills required.
Waalaxy offers unique features that make LinkedIn outreach more effective:
On G2, Waalaxy has an average rating of 4.6 out of 5 stars from 520 reviews. Users praise its ease of use, customer support, and ability to save time.
Capterra reviewers give Waalaxy an overall rating of 4.5, highlighting the quality of support and variety of features. A few noted the learning curve and desire for more customization.
Reddit users discuss Waalaxy as an effective LinkedIn automation tool, especially for personalization and multi-channel campaigns. They recommend it for its unique features compared to alternatives like Dripify.
Instantly is a comprehensive email marketing tool and B2B lead finder that simplifies cold outreach and prospecting. It provides users with tools to build email sequences, personalize campaigns, and find new leads, making it an excellent choice for businesses looking to scale their lead generation efforts.
These features make Instantly a robust tool for lead generation and outreach:
On G2, users praise Instantly's intuitive UI and helpful learning resources, giving it an average rating of 4.5 out of 5 stars. They appreciate the platform's ease of use and frequent addition of new features based on customer feedback.
Another G2 reviewer highlights how Instantly has become an essential tool for their affiliate marketing business, citing the lead generation, email tracking, warming, and deliverability features. They rate it 5 stars for its robust functionality and customer support.
Sentiment on Reddit is mixed, with some users finding Instantly effective for cold outreach when used properly, while others critique the analytics, campaign management, and deliverability metrics. Most agree it provides good value for the price compared to alternatives like Lemlist and Snovio.
Dripify is an advanced LinkedIn automation platform that enables sales teams to effectively prospect, generate leads, and grow their business. With Dripify, you can create fully automated sales funnels using a variety of LinkedIn actions, set smart triggers, and boost your lead generation efforts. The tool runs 24/7 in the cloud, making it a reliable choice for busy sales professionals.
Dripify offers a range of powerful features to help you automate and optimize your LinkedIn outreach:
On G2, users praise Dripify's comprehensive feature set and ability to streamline LinkedIn prospecting. It has an average rating of 4.5 out of 5 stars from 233 reviews, with many citing the tool as a "game-changer" for their outreach efforts.
However, some reviewers note that the tool may occasionally like posts outside of the target audience, and customer support can be slow to respond to inquiries.
Salesloft is a comprehensive revenue workflow platform that empowers sales teams to build and manage their pipelines, gain valuable insights from conversations, and accurately forecast sales outcomes. Its AI-powered capabilities, such as transcribing and summarizing user conversations, make it a standout tool for sales professionals looking to optimize their processes and drive better results.
Salesloft's key features focus on enhancing sales pipeline management and forecasting.
On G2, Salesloft has an average rating of 4.5 out of 5 stars from 3,971 reviews. Users praise its automation capabilities, analytics tools, and integration with CRM systems.
Capterra reviewers highlight Salesloft's ability to streamline sales processes, provide valuable insights, and enhance workflow efficiency. However, some users note that the interface can be complex for new users.
When choosing the best outreach sales tool for your needs, consider factors like automation capabilities, personalization options, deliverability features, and integrations with your existing sales tech stack. It's also important to evaluate the learning curve, pricing structure, and customer support offered by each platform.
Among the 19 outreach sales tools reviewed, Bardeen, Outreach, and HubSpot stand out as the most popular and comprehensive options. Bardeen's AI-powered automation, versatile integration options, and collaboration features make it ideal for teams looking to streamline their workflows. Outreach offers a robust suite of sales engagement tools, while HubSpot provides an all-in-one platform for marketing, sales, and customer service.
To get started with automating your outreach sales process, we recommend trying out Bardeen's Chrome extension. With its 14-day free trial of premium features, you can explore how Bardeen can help you prospect, engage, and close more deals efficiently. Don't wait - install Bardeen's Chrome extension today and experience the power of AI-driven sales automation firsthand.
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