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playbook Template

When new lead in Excel, update HubSpot contact, draft outreach email with Gmail

This workflow integrates Excel, HubSpot, and Gmail to automate lead engagement, reducing manual entry and ensuring personalized contact.
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When row is added to Google Sheet
Trigger
When row is added to Google Sheet
Create HubSpot Contact
Action
Create HubSpot Contact
Generate customized email
Action
Generate customized email
Create draft email
Action
Create draft email

How does this playbook work?

This workflow integrates Excel, HubSpot, and Gmail to automate lead engagement, reducing manual entry and ensuring personalized contact.
Inputs
  • Excel file with new leads
  • HubSpot List ID
  • Email template preset
outputs
  • New HubSpot contact
  • Draft email in Gmail

This workflow automates lead engagement by integrating Excel, HubSpot, and Gmail to streamline the process of capturing leads, adding them to a CRM, and initiating contact.

When a new row is added to an Excel file indicating a new lead, the workflow triggers. It then creates a new contact in HubSpot using the lead's information. Next, it leverages BardeenAI to generate a customized outreach email based on a preset template, which addresses the lead by name and provides tailored content. Finally, it drafts an email in Gmail with the generated content, ready for review and sending.

Note: This workflow can be customized to fit various outreach strategies by changing the email template preset or adjusting the CRM fields.

This automation significantly reduces manual data entry and ensures a timely and personalized approach to lead engagement.

Step 1: Install the Bardeen App

To initiate, download and install the Bardeen app on your device.

Step 2: Navigate to the Magic Box

After installation, proceed to the Magic Box and enter the following:

When new lead in Excel, update HubSpot contact, draft outreach email with Gmail

Step 3: Integrate the Workflow Integrations

Configure the required integrations for the workflow, which encompasses Excel for the source, HubSpot for CRM, and Gmail for communication.

Step 4: Run the Workflow

Execute the workflow. This automated process is designed to:

  • Activate when a new lead is entered into an Excel file, initiating the workflow.
  • Create a new contact in HubSpot using the lead's details.
  • Generate a customized outreach email tailored to the new lead.
  • Draft the email in Gmail, ready for review and sending, using the customized content.
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How to Efficiently Manage Leads with Excel, HubSpot, and Gmail?

Streamline Your Lead Management with Excel, HubSpot, and Gmail

Managing leads efficiently is crucial for any business looking to grow and maintain a healthy sales pipeline. With the right tools and automation, you can streamline the process of capturing leads in Excel, updating them in HubSpot, and reaching out via Gmail. This not only saves time but also ensures that no potential customer falls through the cracks.

Automate your lead management process with Bardeen to seamlessly integrate Excel, HubSpot, and Gmail, ensuring timely and personalized outreach to every new lead.

Setting Up Your Lead Management Template in Excel

Start by creating or downloading a free lead management excel template. This template should include essential information such as lead name, contact details, source, and status. By having a structured template, you can easily track and manage leads before they are imported into HubSpot.

Importing Contacts into HubSpot from Excel

Once you have your leads organized in Excel, the next step is to import these contacts into HubSpot. HubSpot allows you to import contacts directly from an Excel file, making it easy to transfer your lead information into the CRM. Ensure that your Excel columns match HubSpot's contact properties for a smooth import process.

Automating Outreach Emails with Gmail

With your leads now in HubSpot, you can draft personalized outreach emails using Gmail. By leveraging HubSpot's integration with Gmail, you can create email templates that automatically populate with your lead's information, such as their name and specific interests, making each email feel personal and targeted.

Discover how Bardeen automates the transition from Excel to HubSpot and Gmail, enhancing your lead engagement strategy and boosting your conversion rates.

By automating these processes, you not only save valuable time but also ensure a consistent and effective approach to lead management. Embrace the power of automation with Bardeen and watch your sales efficiency soar.

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Bardeen
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Google Mail
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