Hunter.io vs Snov.io: Best Sales Intelligence Tool 2024

Last Updated on
June 7, 2024
by
Jason Gong
App automation expert

This article compares Hunter.io and Snov.io, focusing on their sales intelligence tools to help you choose which one might be best for your needs. We'll break down how each tool performs in areas that matter most for sales intelligence, though it's worth noting these platforms offer more than just this feature. Our aim is to save you time by selecting the right tools, such as Bardeen, a task copilot that automates actions in your browser to streamline your workflow.

Hunter.ioSnov.io
Available Data PointsFundings, job openings, buyer intentCompany info, social profiles
Enrichment IntegrationsIntegrates with major CRMsWide range of CRM and tool integrations
Data Quality & AccuracyDaily web crawling for dataUses static data sources
ProspectingDetailed filters for lead targetingBasic job title filtering
Pricing OptionsMonthly/yearly plans, free trialFlexible plans, free trial available

Available Data Points - Informing Highly Targeted Strategies

Hunter.io stands out with its unique offering of buyer intent and funding information, providing richer, strategic data points that are less commonly found.

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Hunter.io offers unique signals for funding and job openings

Snov.io, while robust in providing email and social profile URLs, lacks the specialized data points like buyer's intent which are crucial for highly targeted marketing and sales strategies.

For businesses aiming to gain a competitive edge by understanding market movements and potential customer readiness, Hunter.io provides a more comprehensive toolset. Additionally, for enhanced list enrichment, consider using Bardeen to integrate live information from various platforms directly into your workflows.

Hunter.io

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Hunter.io offers unique data points like fundings and job openings.

Hunter.io provides a robust set of data points for lead enrichment, including some less common but valuable insights:

  • Fundings and acquisitions: Identifies fast-growing companies based on recent funding rounds or acquisitions, helping to prioritize high-potential leads.
  • Job openings: Highlights companies with specific hiring needs, allowing for more targeted outreach and personalized messaging.

In addition to these unique data points, Hunter.io also offers standard enrichment information such as contact details (email, phone), company size, industry, and location. By leveraging data from various sources, including LinkedIn and other proprietary databases, Hunter.io enables users to gain a comprehensive view of their leads and tailor their outreach accordingly.

A particularly noteworthy feature is the ability to identify buyer intent signals, which can help sales teams focus their efforts on leads that are more likely to convert. This data-driven approach to prospecting can significantly improve the efficiency and effectiveness of sales outreach campaigns.

Snov.io

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Snov.io provides company information like size, industry, and social profiles.

Snov.io's enrichment capabilities focus on gathering key company and contact information from websites and LinkedIn. While it doesn't offer advanced data points like buyer's intent, Snov.io excels at providing essential details for sales prospecting and outreach.

Key data points available:

  • Company information: name, website, industry, size, location, year founded
  • Contact details: direct email addresses, generic email addresses
  • Social media profiles: LinkedIn URL

Snov.io's data is primarily sourced from public websites and LinkedIn profiles. It offers an intuitive interface to search for and enrich leads based on specific criteria like job title or location.

One standout feature is the ability to find email addresses directly from a person's name and company domain. This can significantly speed up the process of gathering contact information for outreach campaigns.

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Enrichment Integrations - Broaden Your CRM Connectivity

Hunter.io and Snov.io both offer robust Enrichment Integrations capabilities, but Snov.io has a slight edge due to its broader range of integrations and ease of use.

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Snov.io's integrations dashboard showcasing ease of connectivity with multiple platforms

Hunter.io supports essential CRM tools like HubSpot, Salesforce, and Pipedrive, which are crucial for most sales teams. However, Snov.io extends its integration capabilities to a wider array of platforms including AirTable and automation tools like Zapier, which enhances its versatility in managing sales and marketing workflows.

For companies seeking to streamline their sales processes and enhance lead management across various platforms, Snov.io’s extensive integration options provide a compelling advantage. Additionally, Bardeen can further connect data from these enrichment platforms to your CRM or Sales Engagement tool, simplifying workflows and boosting productivity without the need for multiple tools.

Hunter.io

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Hunter.io integrates with popular CRMs like HubSpot, Pipedrive, Salesforce, and Zoho CRM.

Hunter.io offers seamless integrations with popular CRM platforms, making it easy to sync enriched lead data with your existing workflow. The integration process is straightforward, allowing users to automatically synchronize saved leads from Hunter.io to their CRM of choice with just a few clicks.

Notable CRM integrations include:

  • HubSpot: Automatically synchronize saved leads from Hunter.io to your HubSpot account.
  • Pipedrive: Seamlessly transfer enriched lead data from Hunter.io to your Pipedrive CRM.
  • Salesforce: Keep your Salesforce CRM up-to-date with leads saved in Hunter.io.
  • Zoho CRM: Effortlessly sync saved leads from Hunter.io to your Zoho CRM account.

In addition to CRM integrations, Hunter.io also connects with Gmail and Outlook for streamlined emailing. This allows users to enrich their lead data within Hunter.io and easily use that information in their email outreach campaigns.

Snov.io

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Snov.io offers integrations with popular CRM, marketing automation, and productivity tools.

Snov.io provides an extensive range of integrations, making it easy to connect enriched data with the tools you already use. The platform seamlessly integrates with popular CRM systems, marketing automation platforms, and productivity apps, allowing you to streamline your workflow and boost productivity.

  • CRM Integrations: Snov.io connects with HubSpot, Pipedrive, and Salesforce, enabling you to sync enriched lead data directly to your CRM.
  • Marketing Automation: Integrate with Mailchimp, Calendly, Make (formerly Integromat), and Hyperise to automate email campaigns, scheduling, and personalization.
  • Productivity Apps: Connect with Zapier and Airtable to automate tasks and centralize data across multiple apps.

Setting up integrations is a straightforward process, with clear instructions and dedicated support available. The wide range of integrations ensures that Snov.io can fit seamlessly into most existing tech stacks, enhancing the value of the enriched data it provides.

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Data Quality & Accuracy - Ensuring Reliable Email Outreach

Hunter.io achieves superior data quality and accuracy in email enrichment by continuously crawling the web and updating its database.

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Hunter.io's data update frequency, showcasing its robust web crawling capabilities

In contrast, Snov.io does not specify the frequency of its data updates, relying mainly on static sources like LinkedIn and website data, which might not be as current.

For businesses requiring the most up-to-date and dynamic data for email campaigns, Hunter.io’s proactive web-indexing approach provides a clear advantage. To further enhance your data sets, consider using Bardeen to enrich lists with live information from social platforms and other directories.

Hunter.io

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Hunter.io crawls millions of web pages daily to source verified email addresses.

Hunter.io maintains a comprehensive and up-to-date database by continuously crawling the web for new leads and contact information. This synchronization with the entire web ensures that users have access to accurate and reliable data for their email outreach campaigns.

  • Extensive web crawling: Hunter.io visits millions of web pages every day to find contact information for businesses of all types. Over the last 30 days, it has crawled 711K web pages per minute.
  • Vast data sources: The platform sources its data from over 76M websites, providing a wide breadth of information.
  • Large email address index: Hunter.io has indexed over 107M professional email addresses, offering users a substantial pool of potential leads.

By constantly updating its database through daily web crawling, Hunter.io strives to provide users with the most current and accurate contact information available. This commitment to data quality and freshness helps users connect with the right people and enhances the effectiveness of their email outreach efforts.

Snov.io

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Snov.io features an extensive database for email finding

Snov.io's data quality and accuracy for its enrichment features rely primarily on static data sources like LinkedIn and company websites. The platform does not provide specific information on how frequently this data is updated.

  • Extensive database: Snov.io's Email Finder tool boasts an extensive database for finding and collecting pre-verified leads.
  • Static data sources: The main sources of data appear to be LinkedIn and company websites, which suggests the information is mostly static and may not reflect real-time changes.
  • Lack of update frequency details: Snov.io does not disclose how often its database is updated or refreshed, making it difficult to assess the recency and accuracy of the information provided.
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Prospecting - Targeting Precision for Lead Generation

Hunter.io takes the lead when comparing its prospecting capabilities with Snov.io, primarily due to its more robust set of filter options and seamless CRM integrations.

Hunter.io's advanced filtering options enhance prospecting efficiency

While Snov.io provides basic job title filters, Hunter.io allows users to apply detailed filters on non-standard fields, which can greatly enhance targeting precision for lead generation. Additionally, Hunter.io's ability to export data through both CRM integrations and API offers flexibility in how users manage and utilize their prospecting data.

For users looking to further enrich their prospecting lists with up-to-date information, Bardeen can be a powerful addition. It integrates live data from various platforms to ensure your contact lists are always current, complementing tools like Hunter.io.

If your prospecting strategy relies heavily on detailed segmentation and seamless data integration, Hunter.io's comprehensive features provide a significant advantage over Snov.io.

Hunter.io

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Hunter.io's domain search with filters for department and job title.

Hunter.io provides a robust prospecting tool for building targeted lists of leads. The Domain Search feature allows you to enter a domain or company name and apply filters to narrow down the results to the most relevant contacts.

  • Department and job title filters: Refine your search by specifying the department (e.g. Management, Finance, IT) and job title of the contacts you're looking for.
  • Basic and advanced filters: In addition to department and title, you can apply other criteria like company size or location to further target your leads.
  • Export options: Once you've built your list, easily export the data via CRM integrations or API to streamline your outreach process.

While the prospecting capabilities are comprehensive, the interface keeps things simple with straightforward filters and clear export options. This allows you to efficiently build quality lead lists without getting bogged down in complexity.

By leveraging Hunter.io's prospecting features, you can create highly targeted contact lists to fuel your outreach campaigns and boost your chances of successful engagement.

Snov.io

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Snov.io's prospecting feature allows filtering contacts by position.

Snov.io's prospecting tool enables users to build targeted lists of leads for outreach campaigns. The interface provides a streamlined way to filter and segment contacts based on various criteria.

  • Multiple lists: Users can create and manage multiple prospect lists for different campaigns or segments.
  • Filtering options: While the filtering capabilities are relatively basic, users can search for prospects by job title or position, allowing for some level of targeting.
  • Data export: Prospect data can be exported via Snov.io's API, facilitating integration with other tools and workflows.

Overall, Snov.io's prospecting feature offers a straightforward way to build lists of potential leads, although the filtering options are somewhat limited compared to more advanced sales intelligence platforms.

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Pricing Options - Balancing Budget and Functionality

Hunter.io and Snov.io both offer versatile pricing options, but there are key differences in their offerings. Hunter.io provides a straightforward pricing structure with monthly and yearly options that can save users up to 30% for annual commitments, and it also offers a free trial, which is appealing for those wanting to test the service before committing.

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Hunter.io pricing page showing various tiers and savings on annual plans

Conversely, Snov.io not only offers monthly and annual discounts but adds more flexibility with services like unlimited sender accounts and mailbox warm-ups even in its lower-tier plans. Snov.io's approach is particularly beneficial for users requiring high-volume, diversified outreach without needing to engage with sales representatives directly for purchasing.

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Snov.io pricing offers features like unlimited mailbox warm-ups across plans

For users looking for more comprehensive features from the start and easier accessibility, Snov.io might be the better option. Considering the importance of pricing transparency and ease of access, Snov.io provides a more user-oriented approach compared to Hunter.io.

Hunter.io

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Hunter.io offers multiple pricing plans with monthly and yearly billing options.

Hunter.io provides a range of pricing plans to suit different needs and budgets. The plans are billed either monthly or annually, with a 30% discount for annual subscriptions. Users can choose from four main plans: Free, Starter, Growth, and Business.

  • Free plan: The free plan is limited but offers access to core features like 25 monthly searches and 50 monthly verifications at no cost.
  • Paid plans: Paid plans (Starter, Growth, Business) unlock higher usage limits and additional features. Prices range from $34/month to $349/month.
  • Yearly discount: Opting for annual billing provides a 30% discount compared to the monthly prices.
  • Usage-based pricing: Many features, such as additional searches and verifications, are priced based on usage volume. Higher-tier plans offer lower per-unit costs.
  • Enterprise features: The Business plan includes enterprise-oriented features like SMTP/IMAP accounts, email account rotation, and a higher number of connected email accounts.

To get started with a paid plan, users can simply click the "Get started" button on the pricing page. There is no mention of requiring contact with a sales representative, indicating a self-serve purchase process.

Snov.io

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Snov.io offers monthly and annual plans with a free trial option.

Snov.io provides transparent pricing information directly on their website, allowing potential customers to easily compare plans and make a purchase without the need to contact a sales representative. They offer both monthly and annual billing options, with a discount for annual commitments.

  • Free trial: A free trial is available for the Starter plan, giving users a chance to test out the core tools before committing to a paid subscription.
  • Pricing tiers: Snov.io offers four pricing tiers - Trial, Starter, Pro, and Managed Service. The Trial plan is free, while the paid plans range from $39/month for the Starter plan to $3,999/month for the Managed Service plan.
  • Key features by tier: Higher-tier plans include more credits, email recipients, and features such as unlimited mailbox warm-ups, rotation, and follow-ups. The Managed Service plan provides additional benefits like custom lead gen & outreach campaigns, support for 1,000+ ICP contacts, and 20-40 meetings per quarter.
  • Direct purchase: Users can sign up and purchase a plan directly from the pricing page without needing to speak with a sales representative, making the process more convenient for those who have already decided on a plan.
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Hunter.io

Snov.io

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Hunter.io

Snov.io

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Pro Tip:

Hunter.io

Snov.io

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Pro Tip:

Hunter.io

Snov.io

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Pro Tip:

Hunter.io

Snov.io

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Which is Best for Enhancing Sales Intelligence?

Hunter.io and Snov.io serve distinct niches within sales intelligence. Hunter.io excels with unique data points like funding and job openings, ideal for targeting rapidly evolving markets. Snov.io, while lacking in these specialized areas, provides robust basic contact and company information, making it great for straightforward lead enrichment.

If your focus is on dynamic market changes and buyer intent, Hunter.io is the superior choice. It provides insights that can give you a competitive edge by identifying high-potential leads. For more general sales prospecting needs, where basic but accurate contact info suffices, Snov.io will meet your requirements effectively.

Both tools offer valuable features, but your specific needs will dictate the best fit. Whether it's in-depth intelligence or basic data enrichment, each tool has its strengths.

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