Best LinkedIn Analytics Tools: Features and Reviews

Raz Popescu
Raz Popescu
LAST UPDATED
September 5, 2024
TL;DR

Bardeen and Hootsuite are top LinkedIn analytics tools.

By the way, we're Bardeen, we build a free AI Agent for doing repetitive tasks.

If you use LinkedIn, you might love our LinkedIn Data Scraper. It automates data extraction and lead enrichment without coding.

If you're looking to make the most of your LinkedIn presence, using the right sales prospecting tools is essential. With so many options on the market, it can be challenging to know which ones are worth your time and money. That's why we've done the research for you and compiled a curated list of the best LinkedIn analytics tools available.

In this comprehensive guide, you'll find detailed breakdowns of each tool, including key features, popular use cases, pros and cons, pricing, and customer reviews. Whether you're a small business owner, marketer, or individual looking to grow your network, this resource will help you choose the best LinkedIn analytics tool for your needs. Bardeen's AI tools can help automate your LinkedIn prospecting and outreach.

So, let's dive in and explore the top contenders that can help you gain valuable insights, optimize your strategy, and achieve your goals on LinkedIn.

1. Bardeen

Bardeen is a top choice for LinkedIn analytics due to its AI-powered automation capabilities. With Bardeen, you can scrape LinkedIn data, automate lead enrichment and qualification, and personalize outreach - all without coding. Why not give Bardeen's Chrome extension a try for free and see how it can help you gain valuable insights from LinkedIn?

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Key Features

Bardeen offers an array of features that make it well-suited for LinkedIn analytics:

Popular Use Cases

Pros

Cons

  • Steeper learning curve compared to some LinkedIn analytics tools
  • Higher pricing for premium features and credits
  • Limited to Chrome browser, but offers productivity benefits beyond LinkedIn

Reviews

G2 users rate Bardeen 4.9 out of 5 stars, with 96% giving it 5 stars. One reviewer raved, "Bardeen solves the problem of manually doing repetitive tasks which saves me a lot of time. Prices are also affordable."

On Capterra, Bardeen has an overall rating of 4.5 out of 5. A user noted, "One of the best no-code automation platforms and won the runner-up award from Product Hunt in the SaaS category."

Reddit users appreciate Bardeen's web scraping and automation capabilities for LinkedIn. One Redditor shared, "I use it to scrape data from websites to Notion, like Quora, Twitter. It also helps me search one question on multiple sites with one click."

Pricing

  • Free plan with unlimited non-premium usage
  • Professional plan: $10/month for 500 credits, generative AI actions, CRM integrations, advanced scraping
  • Business plan: $15/month for teams under 100 people, with additional features
  • Enterprise plan with custom pricing for larger teams

Ready to automate your LinkedIn analytics? Start a 14-day free trial of Bardeen's premium features and see how it can help you gain valuable insights and save time.

2. Hootsuite

Hootsuite is a comprehensive social media management platform that helps businesses and individuals streamline their LinkedIn presence. With its robust features for scheduling posts, monitoring brand mentions, and engaging with your audience, Hootsuite is an essential tool for anyone looking to optimize their LinkedIn analytics and grow their network.

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Key Features

Hootsuite offers several key features that make it a powerful tool for LinkedIn analytics:

  • Schedule and publish posts to LinkedIn and other social networks
  • Monitor brand mentions and keywords to stay on top of conversations
  • Engage with your audience through a unified social inbox
  • Gain valuable insights with custom analytics and reports

Popular Use Cases

  • Scheduling and publishing content consistently to grow your LinkedIn presence
  • Monitoring industry trends and competitor activity to inform your strategy
  • Responding to comments and messages to build relationships with your network

Pros

  • Saves significant time by automating repetitive tasks like scheduling posts
  • Provides a centralized inbox for managing all your LinkedIn interactions
  • Offers robust analytics to track your performance and benchmark against competitors

Cons

  • The learning curve can be steep for new users with complex features
  • Pricing may be high for small businesses or individuals on a tight budget
  • Some users report occasional glitches or slow loading times

Pricing

  • Professional plan starts at $99/month for 1 user and 10 social accounts
  • Team plan starts at $249/month for 3 users and 20 social accounts
  • Enterprise plans are custom priced, starting at 5 users and 50 social accounts
  • Free 30-day trial available for all plans

Reviews

On G2, Hootsuite has an average rating of 4.2 out of 5 stars from over 4,200 reviews. Many users praise its ease of use, time-saving automation, and helpful analytics.

Capterra reviewers give Hootsuite an overall rating of 4.5 out of 5, highlighting its social media management capabilities and customer support. Some users note the pricing can be high and the interface has a learning curve.

On Reddit, users generally recommend Hootsuite as a comprehensive tool for LinkedIn management, especially for teams or those managing multiple accounts. They appreciate features like bulk scheduling and the ability to monitor multiple networks in one place.

Conclusions

When choosing the best LinkedIn analytics tool for your needs, consider factors like the specific metrics you want to track, your budget, the size of your team, and the level of automation and integration you require. Among the top options we covered, Bardeen stands out for its AI-powered automation capabilities, allowing you to scrape data, enrich leads, and personalize outreach without coding. Hootsuite is another popular choice, offering comprehensive social media management features to streamline your LinkedIn presence.

To get started with LinkedIn analytics, we recommend trying out one of these leading tools. Install Bardeen's Chrome extension for free and explore how its AI-powered features can help you gain valuable insights and automate repetitive tasks. With a 14-day free trial of premium features, you can experience the full potential of this powerful tool. Sign up today and start optimizing your LinkedIn analytics to grow your network and achieve your business goals.

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